Google Analytics is a web analytics platform developed by Google, widely used by businesses, publishers, and developers of all sizes to track visitor behavior, measure traffic sources, and analyze site performance. AIWebsiteDetector.com identifies Google Analytics deployments through a combination of two distinct script patterns and two HTML patterns, typically including references to Google's analytics JavaScript libraries and associated tracking markup embedded in page source code. These signals are reliable indicators because Google Analytics implementations follow consistent structural conventions whether the tracking code is loaded via gtag.js, analytics.js, or through a tag manager integration. The platform is free to use at its standard tier, with Google Analytics 4 (GA4) representing the current generation following the deprecation of Universal Analytics, a transition that introduced new script signatures our detection engine accounts for. Detection confidence is high across virtually all site categories, as Google Analytics remains one of the most ubiquitous third-party scripts on the web, found on everything from small personal blogs to large enterprise properties.
Paste any URL to instantly detect whether it was built with Google Analytics. Our engine checks 4 technical signals.
Google Analytics is used across many industries. These are the most common website types built on this platform:
Businesses of all sizes
Fast, reliable site building with professional results
Designers and developers
Powerful tools with minimal setup
Startups
Quick launch with scalable infrastructure
Content creators
Beautiful presentation for your work
Every Google Analytics website leaves distinctive technical fingerprints. Here's what to look for:
JavaScript Patterns
2 script patterns linked to Google Analytics
HTML Attributes
2 HTML patterns in the page source
Explore how Google Analytics compares to similar analytics tools:
Join thousands of creators who build with Google Analytics.
Get Started with Google Analytics →